Four Sea to Sky companies are finalists for Small Business BC awards

From left-to-right: Jason (web marketing specialist), Arlene (admin), Roy (general manager),
Kim (business manager), Ben  ( creative director)

Custom Fit Online is having a very good December. The web analytics, branding and website-building company based in Pemberton has just found out it is one of the Top 10 Best Online Marketers in Small Business BC's Successful You Awards.

Read the full post at Four Sea to Sky companies are finalists for Small Business BC awards: Successful You Awards celebrate provincial business talent.

Your Checklist for Online Success in 2013

Use this checklist to help you get set up for online success during 2013.

This list is built on Custom Fit Online's '4 Pillar' approach: Build, Attract, Optimize and Convert.

Read the full post at Your Checklist for Online Success in 2013

7 Tips for Online Success in 2013

So what you need to concern yourself with in the world of online for 2013?

Can you say content? Can you say mobile? Can you say Facebook ads?

We knew you could. Read on for 7 tips to achieve success in 2013.

The full blog post is available in all its splendour at 7 Tips for Online Success in 2013

How "Reachability" Will Effect Your Future Search Rankings

Our latest blog post: "Google has recently been granted a new patent that measures the quality and quantity of links that your website content links to. This is yet another consideration when developing your website content."

Read the full blog post at How "Reachability" Will Effect Your Future Search Rankings

December 2012 Social Media Updates: Pinterest, Groupon, Facebook

Get yer' social media yas-yas on. Here are three zip-didly-doo updates from the ever-changing, exploding world of social media. December 2012 updates include Pinterest business accounts, Groupon updates and improved tracking for Facebook marketers.

December 2012 Social Media Updates: Pinterest, Groupon, Facebook

The Top 10 List - Web Marketing - December 2012 Issue 1

Our top 10 list for web marketing with fresh blog posts about: Mobile web marketing, social media, and SEO link building.

Explore the list at The Top 10 List - Web Marketing - December 2012 Issue 1

SEO: 6 Ways to Acquire Website Backlinks

My latest blog post on how link building is so critical to search engine optimization.

"Is it true? He or she who acquires the most links wins? Well, it's not the only thing but it sure has a huge impact on SEO, search engine rankings and overall online visibility. Let me explain."

SEO: 6 Ways to Acquire Website Backlinks

SkiSnowValley.com Wins Tourism Website Award

Snow Valley Resort in Barrie Ontario recently won a Tourism Website award. We are thrilled! Ski Snow Valley is Southern Ontario's best family ski resort and has been a client / partner of Custom Fit Online since 1999. And we have built many sites along the way for one of our favourite clients.

Read the full post at SkiSnowValley.com Wins Tourism Website Award

TN3 jQuery and WordPress Image Gallery

A new blog post from our webmaster:

"A client recently asked us to replace their Flash powered Website photo gallery. They serve a large audience of mobile users and they needed a non-Flash based photo gallery to satisfy iOS users. After researching available options, I came across TN3 Gallery."

Learn more at TN3 jQuery and WordPress Image Gallery

Successful Link Building Includes Diversity

If your incoming backlink structure shows diversity this signals to Google that your website is probably not "artificially optimized" or "over SEO'd".

Diversity in life is so often a good thing. The same can be said with online link building.

Learn more by reading my new blog post: Successful Link Building Includes Diversity

The Power of Website Backlinks - Part 1

Links are how search engine spiders (also known as robots, bots or web crawlers) discover other websites and web pages.

Learn more about the importance of website backlinks.

Read the full article: The Power of Website Backlinks - Part 1

Facebook’s Balance of Money and Users

Facebook recently changed their algorithm that controls what posts get shown on people's walls. This hasn't been well received by a lot of people and we agree.

Not too long ago I was approached by a long-time friend, asking what was going on with Facebook lately. "I'm reading that Facebook has introduced a new algorithm that reduces the number of 'fans' that see a 'page' posting," he asked me in an email..

We address this in our more recent blog post: Facebook’s Balance of Money and Users

5 Tips for Running Successful Facebook Promotional Campaigns

New blog post from Ben Groulx, our creative director about running Facebook promotions (which we have been running a lot of these days with some excellent success!)

Read the full post to learn some insider tips to run a successful FB promotion.

»»  5 Tips for Running Successful Facebook Promotional Campaigns

Custom Fit Nominated for Best Online Marketer BC

Disclaimer: A little self promotion here.

We, being Custom Fit Online, are thrilled to have been nominated for a Successful You award. This award is for Best Online Marketer and it's presented by Small Business BC.

»»  Our new blog post offers more details: Custom Fit Nominated for Best Online Marketer BC

The 4 C's versus the 4 P's of Marketing

Understanding the strategy of business is a key to success!

Here is a blast from the past. Roy McClean's review of the 4 C's of marketing has been republished on the Custom Fit Online blog. Written a few years ago this is still an excellent and current discussion of whether the 4 P's of marketing are still very current.

>> Read the new (old) article at The 4 C's versus the 4 P's of Marketing